As part of its commitment to women and the Medium, Small, and Medium-scale Enterprise (MSME) sector in the country, the global leader in insurance and asset management, AXA Mansard has supported three female-owned MSMEs with business grants totaling 1.4 million to boost their operations.
The three businesses were successful at the International Women’s Day Pitch Competition, organised in partnership with SME 100 Africa in Lagos.
Olusesan Ogunyooye, head of Marketing, AXA Mansard, has it that, “The business pitch competition, aimed at supporting female entrepreneurs in Nigeria, is another way AXA is demonstrating its commitment to women and stimulating the MSME sector in Nigeria.
“The business pitch competition received numerous entries from women across different sectors, but after a thorough selection process, shortlisted participants were selected to participate in the competition”.
According to him, the programme provided a unique opportunity for women from various works and socio-economic classes to showcase their innovative ideas and solutions in sectors such as food, tech, fashion, and fragrance, creating an atmosphere filled with excitement, enthusiasm, and a strong sense of community.
He stressed the importance of investing in women, saying that it is not just the right thing to do; but also aligns with AXA’s purpose of acting for human progress.
He further explained that AXA believes the future of women shouldn’t be at risk; hence investing in their economic empowerment is a crucial part of women derisking their future.
“Women are very important in the socio-economic interplay. But, more important are women who run MSMEs. We are all aware that MSMEs are the lifeblood of any economy.”
“So, the more of them we empower, the more jobs we can create, the more wealth can be distributed. So, this grant for us at AXA is the right thing to do in a lot of ways and we are looking to do more for the Nigerian women and MSMEs”.
The winners of the competition are Lawon Ajoke (1million naira), Founder of Calcium Hub, Ngozi Ada Onyekwelu (Two Hundred Thousand naira), Founder of Ibbie Gold Smart Cards, and Taiwo Esther (Two Hundred Thousand Naira), Founder of Damseth Enterprise.
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