Review of Fidelity Bank CSR Outreaches
Fidelity Bank Plc has established itself as a leading financial institution committed to corporate social responsibility (CSR) and sustainability. The bank’s recent CSR initiatives highlight its dedication to supporting and uplifting its host communities. These initiatives, particularly under the Fidelity Helping Hands Program (FHHP), demonstrate a strong commitment to social welfare, youth empowerment, environmental sustainability, and education.
Explaining the bank’s commitment to supporting its host communities, Dr. Meksley Nwagboh, Divisional Head, Brands & Communications, Fidelity Bank Plc, said, “Giving is integral to our mission at Fidelity Bank, and our contribution to the Hearts of Gold Children’s Hospice underscores our dedication to positively impacting the communities we serve. We believe every child deserves access to nutritious food and a healthy future and through our FHHP, we are pleased to partner with Hearts of Gold Children’s Hospice to actualize this.”
The donation to Gold Children’s Hospice aligns with Fidelity Bank Plc’s Health/Social Welfare CSR pillar. Other pillars in the bank’s CSR thrust are Youth Empowerment, Environment and Education.
“Fidelity Bank has consistently demonstrated a remarkable commitment to giving. We are deeply appreciative of their support, which enables us to continue providing care for children with special needs, including those with Down’s Syndrome, cerebral palsy, and autism. This donation is timely and vital for our ongoing efforts”, commented Mrs. Theresa Omolaja Adedoyin, Founder of Hearts of Gold Children’s Hospice.
She stated that the home relies entirely on the generosity of individuals, organizations, and corporate bodies, and she urged other organizations to emulate Fidelity Bank’s example in supporting the children at the hospice.
Also, Fidelity Bank Pl on Tuesday embarked on three kilometre walk to sensitized the residents on its 3.2 billion right issue and a 10 billion ordinary shares of 50 kobo each to the general public.
The walk, led by one of its Branch Manager, Mr Ebi Ayerite started from Okaka Market through Opolo and Tombia to Swali Altra-Modern Market in Yenagoa.
Ayerite told the News Agency of Nigeria (NAN) that the sensitization show was draw the attention of the public to the offer, which ends on July 29.
According to Ayerte, the bank’s right issue of 3.2 billion will go forN9.25 per share while the 10 billion shares to the public will cost N9.75 per share.
He said that the bank’s shares remained one of the best in the market in Nigeria.
“The acceptance and application lists for the rights issue and public offer, which opened on June 20, 2024, are scheduled to close on July 29.
”We are her to reach out all irrespective of size, age and race
Brief Key Initiatives and Impact
1. Support to Hearts of Gold Children’s Hospice
• Initiative Description:
o The Apex Squad Inductees Class of Fidelity Bank, under the FHHP, donated essential food items to the Hearts of Gold Children’s Hospice in Surulere, Lagos.
• Objective:
o To provide nutritious food and support to children with special needs, including those with Down’s Syndrome, cerebral palsy, and autism.
• Impact:
o This initiative underscores Fidelity Bank’s commitment to its Health/Social Welfare CSR pillar. It ensures that vulnerable children have access to essential nutrition and healthcare.
o According to Mrs. Theresa Omolaja Adedoyin, Founder of Hearts of Gold Children’s Hospice, this support is crucial for the home’s operations, which rely entirely on donations.
2. Youth Empowerment and Educational Support
• Initiative Description:
o Fidelity Bank has consistently engaged in projects aimed at empowering youth and supporting education through various programs and partnerships.
• Objective:
o To provide educational resources, mentorship, and opportunities for young people to develop their skills and secure a better future.
• Impact:
o The bank’s efforts in youth empowerment contribute to the overall development of the communities they serve, preparing the next generation for leadership and professional success.
3. Environmental Sustainability
• Initiative Description:
o Fidelity Bank engages in environmental sustainability projects, promoting practices that protect and preserve the environment.
• Objective:
o To reduce the bank’s carbon footprint and encourage eco-friendly practices within the community.
• Impact:
o These initiatives help raise awareness about environmental issues and promote sustainable practices, contributing to a healthier planet.
Recognition and Awards
Fidelity Bank’s commitment to CSR and excellence in banking has earned it multiple local and international awards. These accolades reflect the bank’s dedication to providing top-notch financial services while positively impacting society. Some notable awards include:
• Export Finance Bank of the Year (2023 BusinessDay Banks and Other Financial Institutions Awards)
• Best Payment Solution Provider Nigeria (2023)
• Best SME Bank Nigeria (2022) by the Global Banking and Finance Awards
• Best Bank for SMEs in Nigeria by the Euromoney Awards for Excellence (2023)
• Best Domestic Private Bank in Nigeria by the Euromoney Global Private Banking Awards (2023)
Community Engagement and Public Awareness
In addition to its CSR initiatives, Fidelity Bank engages in activities to raise public awareness and engage with the community. A notable example is the three-kilometer walk organized to sensitize residents about the bank’s 3.2 billion right issue and a 10 billion ordinary shares offer. This event, led by Branch Manager Mr. Ebi Ayerite, exemplifies the bank’s proactive approach to community engagement and transparency.
Bottomline
Fidelity Bank Plc’s CSR initiatives demonstrate a holistic approach to corporate responsibility, addressing critical areas such as health, social welfare, youth empowerment, education, and environmental sustainability. Through the Fidelity Helping Hands Program and other initiatives, the bank not only supports its host communities but also sets a benchmark for other organizations to follow. The consistent recognition and awards further validate Fidelity Bank’s commitment to making a positive impact on society.
