What if we told you that the way we think about Corporate Social Responsibility (CSR) in Africa just got a reboot? And what if we added that this reboot came in the form of the first-ever indigenous CSR book in Nigeria and Africa? Enter Eche Munonye’s “From Philanthropy to CSR: The Evolution of Corporate Responsibility in Nigeria”.
This isn’t your typical business book. It’s part history, part strategy, part wake-up call. It takes us back to the days when CSR in Nigeria meant writing a few cheques, snapping a photo with beneficiaries, and calling it a day. But it doesn’t stop there. Munonye digs deeper, showing how Nigerian companies are evolving into global CSR powerhouses—turning their social efforts into drivers of business growth and community transformation.
Why does this matter? Because this book isn’t just documenting history—it’s making it. Until now, Africa had no single resource capturing the unique challenges and opportunities of CSR in our context. Munonye’s work fills that void, putting Africa’s CSR journey on the global map with authority and authenticity.
Let’s be real: for too long, CSR in Africa was treated as an afterthought, something businesses did for photo ops or end-of-year PR. But as Africa steps confidently into a new era of business and innovation, CSR is no longer optional—it’s the backbone of sustainable growth. And Munonye’s book doesn’t just tell us why; it shows us how.
This isn’t your average textbook. It’s part history, part strategy, and entirely revolutionary. It traces CSR’s journey in Nigeria—from the days when companies thought philanthropy was enough, to today, where CSR is shaping corporate strategies and societal outcomes. Did you know, for example, that Nigeria ranks as one of Africa’s top countries in CSR spend, yet most organizations still struggle to connect their efforts to real impact? This book unpacks why and offers a roadmap to do better.
And here’s the kicker: this isn’t just about Nigeria. This is Africa’s story, told through the lens of a country that’s leading the way. Whether you’re in Lagos, Nairobi, Johannesburg, or Accra, this book will resonate with you.
Think about it: Every movement needs its manifesto. For CSR in Africa, this book is it. It’s a wake-up call to practitioners, a nudge to skeptics, and a resource for anyone who believes businesses have a responsibility to build a better world.
If you’re a CSR professional, you can’t afford not to read it. If you’re a business leader, this is your cheat code to staying ahead. And if you’re a policymaker, well, let’s just say your next strategy session just found its centerpiece.
Here’s what you need to do: grab a copy, read it, and tell someone else about it. Because when people look back on the moment CSR in Africa turned a corner, they’ll trace it back to this book.
Order now, and be part of the story.