Emperical evidence has shown that sustainability results in higher levels of profitability. A recent report from Bain & Company and EcoVadis investigated 10,000 companies across different countries and sectors found that, in most cases, those working to improve their societal and environmental impact recorded growth in revenue and earnings. The report also shows that there was “no strong negative correlation” for those working more sustainably.
Also those companies with good sustainability tend to have fairer pay and safer working environments, with a happier workforce. This workforce is likely to be more efficient and satisfied at work as a result, leading to increased loyalty among employees and less risk of losing talent to rival businesses. Sustainability also equals renewable energy use and improved energy efficiencies, which can reduce costs.
Sustainability is not just a matter of ‘doing the right thing’ for society but can also lead to greater profits, lower costs, improved employee satisfaction and loyalty, and positive brand association among your customer base too.
In summary, it’s a given that the more sustainable impact you make as an organization, the more profitable you will be.