With 1.2 billion young people expected to reach working age in developing countries over the next 10 to 15 years, the World Bank Group is turning to digital technology to help expand access, improve skills and create economic opportunities. For Nigeria, the challenge is ensuring that digital growth translates into real jobs and better livelihoods.
The World Bank Group has launched its first digital strategy, aimed at helping developing countries expand affordable internet access, improve digital services and use technology to create jobs.
Announced on October 20, 2026, the strategy comes as developing economies face a growing employment challenge. According to the World Bank Group, about 1.2 billion young people will reach working age in developing countries over the next 10 to 15 years, while only about 420 million jobs are projected to be created during that period.
This leaves a substantial gap between the number of young people entering the labour market and the jobs expected to become available.
The strategy seeks to address some of the barriers preventing people and businesses from benefiting from digital technology. These include unreliable internet access, the high cost of smartphones and data, limited digital skills and inadequate access to useful online services.
For Nigeria, where young people are pursuing opportunities in technology, digital marketing, software development, online business and remote work, the announcement raises an important question: can better access to digital technology help more Nigerians earn a living?
The answer will depend not only on access to technology, but also on the quality of training, availability of jobs, investment in businesses and the ability of young people to turn their skills into income.
What Is the World Bank’s New Digital Strategy About?
The strategy brings together the World Bank Group’s public and private sector resources to help developing countries make better use of digital technology.
Rather than focusing on internet access alone, it identifies four main priorities.
The first is expanding reliable connectivity. This means improving the networks that connect homes, schools, healthcare facilities and businesses to the internet. It also involves addressing infrastructure gaps that leave some communities without dependable connections.
The second priority is making devices and data more affordable. Having network coverage does not necessarily mean people can afford to use it. For many households, the cost of a smartphone, computer or regular data subscription can be a major barrier to learning, working or running a business online.
The third is strengthening digital services and skills. People need more than internet access; they need the knowledge to use technology safely and productively. Businesses and individuals must also be able to access services that help them learn, work, trade and manage their finances.
The fourth priority is helping countries prepare for artificial intelligence (AI). The World Bank Group wants countries to build the foundations needed to use practical AI tools, including reliable connectivity, computing resources, useful data and relevant skills.
Together, these priorities recognise that digital development requires more than providing people with internet connections. It also requires making technology affordable, useful and accessible to people who have traditionally been left behind.
Why the Global Jobs Gap Matters
The projected difference between the number of young people entering working age and the number of jobs expected to be created is a major development concern.
When people cannot find decent work, the consequences can extend beyond individual households. Unemployment and underemployment can limit household income, reduce consumer spending and make it harder for people to invest in education, housing and small businesses.
Young people may spend years acquiring qualifications without finding opportunities that match their training. Others may turn to informal work or establish small businesses but struggle to generate consistent income.
The challenge is not simply about getting people into employment. It is also about creating productive jobs that provide reliable earnings, develop skills and offer opportunities for growth.
Digital technology can help address some of these challenges. Businesses can use online platforms to reach more customers, improve their operations and access information. Workers can learn new skills, offer services to clients in other locations and explore employment opportunities beyond their immediate communities.
However, digital technology cannot create enough decent jobs on its own. Businesses still need customers, financing, reliable electricity, suitable infrastructure and an environment that supports investment.
The World Bank’s strategy therefore needs to be understood as an effort to improve the conditions that allow digital technology to support economic activity, rather than a promise that internet access will automatically solve unemployment.
What Could the Strategy Mean for Young Nigerians?
Nigeria has a large population of young people exploring opportunities in the digital economy. Some are learning software development, data analysis, digital marketing, graphic design, cybersecurity and other technology-related skills. Others are using online platforms to sell products, provide services or build businesses.
Better digital infrastructure and more affordable access could help these individuals participate more effectively in the economy.
For example, a young person in a community with reliable internet could take online courses, build a portfolio, apply for remote roles and communicate with potential employers without travelling long distances. A small business owner could reach customers in other states, accept digital payments and use online tools to manage sales.
For freelancers and remote workers, reliable connectivity can also reduce interruptions that affect productivity and client relationships.
But access remains only one part of the challenge. A person can complete several online courses and still struggle to find paid work. A business can establish a social media page but fail to generate enough sales to remain profitable.
This is why digital skills programmes must be linked to practical experience, market demand and employment opportunities. Training should help people develop skills that employers and customers need, while giving them opportunities to apply those skills through projects, internships, apprenticeships or real business activities.
For Nigeria, the value of digital development will depend on whether young people can move from learning about technology to using it to earn a living.
Affordable Internet Must Be Part of the Solution
One of the strategy’s central priorities is making devices and data more affordable.
This is important because digital exclusion is not always caused by the absence of network coverage. Some people live in areas where internet services are available but cannot afford a suitable device or the cost of staying connected.
A student may have access to online learning materials but struggle to pay for data. A job seeker may be unable to attend virtual interviews regularly. A small business owner may find it difficult to maintain an online presence or use digital tools consistently.
These barriers can limit participation in education, employment and entrepreneurship.
The World Bank Group reported that more than two billion people globally were offline in 2025. It also noted a substantial gap in internet use between low-income and high-income countries.
The figures highlight the importance of making digital services accessible to people with different income levels and circumstances.
For Nigeria, improving affordability would need to go alongside efforts to strengthen network coverage, electricity supply and service reliability. Lower data prices are valuable, but people also need dependable connections and devices that can support the work they want to do.
Policies that encourage investment, competition and infrastructure sharing could help expand access, particularly in underserved communities.
The impact should be measured by whether more people can use digital services regularly and productively, not simply by the number of internet connections available.
Can Artificial Intelligence Create More Opportunities?
Artificial intelligence is another important part of the World Bank Group’s strategy.
AI tools can help people complete certain tasks more efficiently, analyse information, improve customer service and make better-informed decisions. For small businesses, these tools may help with inventory management, customer communication, planning and other routine activities.
In agriculture, practical AI applications could help farmers identify crop diseases or make better decisions about farm management. In healthcare, they could support health workers with information and administrative tasks. In other sectors, digital tools could help businesses improve productivity and reach more customers.
For young Nigerians, familiarity with AI tools could become useful across different careers, including marketing, administration, software development, research, education and entrepreneurship.
However, using AI effectively requires more than knowing how to enter instructions into a tool. Workers need to understand the tasks they are trying to solve, check the accuracy of information, protect sensitive data and apply sound judgement.
There are also risks. Poorly managed AI systems can produce inaccurate information, expose private data or reinforce unfair decisions. Businesses may adopt tools without considering how they affect workers or customers.
The World Bank Group’s strategy recognises the need for safeguards, including privacy protection, cybersecurity and measures against fraud.
For Nigeria, the goal should be to help people use AI to improve their work and productivity while ensuring that technology does not deepen existing inequalities.
The Role of Businesses in Creating Digital Jobs
Although governments and development institutions can help build infrastructure and improve access, businesses will play a central role in creating jobs.
Companies need to invest in products, services and operations that generate economic activity. They also need workers with relevant skills and the resources to expand.
The World Bank Group has identified infrastructure and energy, agribusiness, healthcare, tourism and value-added manufacturing as priority sectors for job creation. Digital technology can support employment across all five sectors, rather than only in companies whose main business is technology.
For example, an agricultural company could use digital systems to connect farmers with buyers. A healthcare provider could improve appointment management and patient communication. A manufacturer could use software to track inventory and reduce waste. A tourism business could reach new customers through online booking and marketing platforms.
These applications can improve productivity and support the growth of businesses that employ people.
Small and medium-sized enterprises are particularly important because they operate across many communities and industries. If digital tools help these businesses reach customers, manage their finances and access markets, they may be better positioned to expand.
However, technology adoption can be expensive. Businesses may need training, reliable electricity, affordable devices, financing and support to integrate digital systems into their operations.
Digital skills programmes should therefore connect workers to employers and businesses, while policies should help enterprises adopt technology in ways that improve productivity and support sustainable job creation.
The Challenges Nigeria Must Address
The strategy offers an opportunity, but several challenges could limit its impact if they are not addressed.
Unreliable electricity: Digital work depends on power for devices, internet equipment and business operations. Frequent outages can increase costs and interrupt work, especially for freelancers and small businesses.
High cost of access: Devices and data may remain unaffordable for low-income households, even where network coverage exists.
Skills that do not match available jobs: Training programmes may produce certificates without equipping participants with the practical experience employers require. Digital education must respond to market needs and help people demonstrate what they can do.
Limited opportunities for entry-level workers: Young people may struggle to secure their first job because employers expect experience they have not yet had the opportunity to gain. Apprenticeships, internships and work-based learning can help close this gap.
Unequal access: Rural communities, people with disabilities, low-income households and others facing structural barriers may find it harder to benefit from digital opportunities. An inclusive strategy must consider their needs.
Online safety and privacy: As more people use digital services, protection against scams, identity theft, cyberattacks and misuse of personal information becomes increasingly important.
Addressing these challenges requires coordinated action from government, businesses, educational institutions, technology providers and development organisations.
What Should Nigeria Do Next?
For the strategy to make a meaningful difference in Nigeria, digital development must be linked to clear economic and social outcomes.
First, investment in internet infrastructure should prioritise communities and institutions where access remains limited or unreliable. This includes schools, training centres, healthcare facilities and small businesses.
Second, digital skills programmes should be connected to actual opportunities. Employers can help identify the skills they need, while training providers can develop practical courses that prepare learners for those roles.
Third, support for small businesses should include affordable financing, business development services and access to digital tools. Helping existing businesses become more productive can be as important as training new digital workers.
Fourth, Nigeria needs stronger connections between education and employment. Universities, technical institutions and training providers can work with businesses to give learners practical experience and a clearer understanding of the skills required in the workplace.
Finally, progress should be measured through outcomes. Useful indicators include the number of people gaining affordable and reliable internet access, the number completing practical training, job placement and retention rates, business growth, and improvements in productivity and earnings.
These measures would help distinguish between simply increasing digital access and creating opportunities that improve people’s lives.
It is also important to clarify that the World Bank Group’s newly launched strategy is a broad framework for supporting digital development. Its announcement does not, by itself, confirm a specific funding allocation or new job programme for Nigeria. Any country-level projects, financing or commitments would need to be assessed separately.
Beyond Digital Access: Creating Opportunities That Last
The World Bank Group’s digital strategy comes at a time when developing countries face growing pressure to create jobs for a rising number of young people.
Its emphasis on connectivity, affordable devices and data, digital skills, useful services and AI readiness reflects the fact that technology can support economic growth only when people and businesses can use it effectively.
For Nigeria, the opportunity is to build a digital economy that reaches beyond major cities and established technology companies. Farmers, small business owners, students, job seekers and workers across different industries should be able to benefit from the tools and services available.
But the success of this approach will not be determined by the launch of a strategy or the number of people who complete digital courses. It will depend on whether people can access technology, develop useful skills, find customers or employers, and earn sustainable incomes.
The global jobs gap is a serious challenge, but digital development can form part of the response when it is supported by investment, relevant training, reliable infrastructure and businesses capable of creating jobs.
For young Nigerians, the ultimate question is not simply whether the world is becoming more digital. It is whether that change will open more doors to decent work, entrepreneurship and a better quality of life.
That is the outcome Nigeria should work towards.
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